Well this one went off the rails from counting a lost bird to a full blown argument about 28 gauge shotguns.
My opinion on the lost bird, as others have stated, is that you need to make a reasonable attempt to recover that bird.  Who cares if it fell in a sea of cattails that appears impossible to get to.  Try.  Or don't hunt there.  I don't lose many birds, less than one/season.  I lost one bird last year and that was the first one in years.  When I lose one, I do not count it in my bag limit.
A buck/deer is a different story.  Quite often the bag limit on a deer is only one, especially a buck.  I've never lost a wounded deer.  Honestly I don't know what I'd do.  That would bother me a lot more than losing a rooster.